Bing Webmaster Tools Integrates Yahoo Traffic Data

Bing Webmaster Tools now has fully integrated in Yahoo’s traffic numbers as well.

So if you have seen a spike in your Bing Webmaster Tools traffic charts, this is the reason why. You should see your impressions and clicks data spike up, while the click through rate numbers may fluctuate from the norm as well. Since Bing now fully powering Yahoo search’s organic results, virtually in most geographic locations now, Bing has decided to integrate their data in the tool.



There are many webmasters who would love an option to filter this data by search provider, i.e. see Bing vs Yahoo data but currently it does not seem possible.

:::--- Search Engine Land

Best service SEO Company India to get good results and profit



With the advent of the Internet has become easier for business owners to use this marketing tool to promote their businesses. This is a tool used to increase web site traffic because it only knows about your business with this source. In India, there are a lot of SEO companies offering the best services to optimize business owners. You can select the best company according to their business needs and budget. These companies not only provide SEO services for you, but also offer PPC services India. PPC is the term used for the most clicks from visitors.

Every owner of a business at the present time these services are using PPC, as it is very beneficial to the company. A good PPC service company will also do the keyword research by using various tools including Word Tracker, Google AdWords tool research, Overture and more. SEO companies with a trained team of professionals who work according to the guidelines. They have good years of experience put into practice during labor and business owners to their websites. If you are running an advertising campaign, then these companies will help you identify your problem. These professionals will help you make the necessary changes in place.

This service will help you in earning the more and more clicks buy offering you good return in investment. Further, they will also help you in knowing the success of your campaign that they provide on monthly or weekly basis. If you already have a PPC campaign and not driving good amount of traffic, then a good SEO India company will help you in this matter. They will rewrite the ads and draw huge amount of traffic to your website. In addition, they will also redesign the complete campaign and will also do some experiments just to see the results.

It is also very important to choose the right selection of keywords only then you will be able to invite many customers at a time. Selecting the popular keywords will help you in getting your site high in the major search engines. These days, link building services are also very popular among business people that these SEO companies offer to the people. Atechnocrat is a SEO Company India offers Natural Search Engine Optimization(SEO), Link Building, PPC Management, Social Media Optimization (SMO), SEO Copywriting, Web Designing and Web Development Service.

Zen Cart Installation

Thanks to Zen cart customization, you can have a say in how your online store looks like. There is an inherent system for getting online payments, making adjustments for tax and discount rates, etc. The advantages of zen cart are not limited to just these. With simple navigation, easy customization and numerous delivery and payment options, a zen cart is in no way less effective than a human, but with the ability to handle manifold transactions.

For those who are looking to set up a zen cart in no time, there are hordes of zen cart templates available for free. These are ready to use templates and are attuned with Zen Cart system. Zen cart is a best option for products portals.

Using a readymade zen cart template saves time in customization. Also it is least inexpensive method of setting up an online store. But there needs to be proper caution in selecting the template that best fits your business needs. A time tested formulae is to take help of experienced consultants who can help with the choice process.

But if you are looking for more, zen cart customization is the answer. Zen cart customization involves creating a professional and unique look or web design for the cart.

Highly skilled and experienced consultants are waiting to help you with the programming. It is recommended that one be clear about what all requirements they want incorporated into the cart. This helps the consultants figure out the best needs for the user in a quick and efficient manner. The consultants will also help you with your queries on zen cart installation, maintenance, data management and all related areas.

Affordable SEO Company India

SEO Company India is prepared with extremely professional SEOs who are well-versed with SEO techniques. They optimize the site through related keywords and introduce relevant content in the website. When a website is optimized for its content, then it is introduced in different search engines to make it able to be seen through its content.

All big and small organizations are optimizing their sites to provide a different perspective to visitors. Optimization increases back-links to the website. When a website is clicked for its back-links, then it is one of the most prominent websites in its domain, because it receives maximum number of clicks. Advanced digit of clicks means higher publicity and higher visibility to visitors.

Keyword research and page-optimization is the first and leading process for search engine submission of a website. In next step the optimizers fix internal link structure and build new one-way link to a website. This creates high quality and relevant links and that too in hundreds in short time-span. The number keeps increasing with time. Subsequently the site gains popularity in search engine and is able to create a high ranking in search engine.

This means that when visitors search for some keywords, relevant to that website; then the search engine display the search result with desired website in top position and thus gains popularity. More and more people are searching the net for relevant results but only a few highly compatible sites are displayed in search engine results. Only these websites are able to generate high return on investment that is frequently optimized by affordable SEO Company India. Regular activity is necessary to optimize a site and make it successful in search engine.

Professional SEO Services provides by Atechnocrat

Professional SEO Services provided by SEO India service provider’s great authority. Organizations know it, a reason why they constantly mallet the average Indian SEO Consultant with projects incessantly. They know the SEO Services in India they get will be content rich, well researched, meticulously planned and intricately looked into. Another factor they are besieged with is the variety of projects service providers here have worked on. The versatility Indians have been accredited with is something that one and all are aware about.

When one talks about professional SEO Services in India, an entire range of features is covered. This includes all forms of link building, links being taken and deposited at every major depositing point, content rewritten, strategic keywords included within, creating impressive web designs, tagging and bookmarking etc. All these are important characteristics of a well constructed campaign which yields its magic the moment it finds its way over the web.

The SEO India service provider is alert of this, and also not oblivious of the standards expected in the service. The SEO Consultant will just not take up a project, but only when intensely discussed and talked. The firm is intrigued to know everything about the project, and wants to discuss it thoroughly before taking up a campaign. This is basically meant to ensure that things are construed and deciphered well, and whatever the features might be, would in all certainty benefit the project. The majesty that SEO Services in India exude is a derivate of this approach, which defies all notions of failure and non productivity.

Search Engine Optimization company

Indian Search Engine Optimization company develops and implements face-to-face tactical Interactive promotional campaigns and We are fastest growing Seo services company india and have Seo Professionals well known Search Engine marketing guru's that are specialist in implementing brand building strategies. Atechnocrat is a Interactive Search Engine Optimization Agency, applying its Google optimization services to many industry sectors such as overseas education sites, women clothing and accessories, travel and leisure, computer, laptop and hardware accesories and the Google Search Engine Optimization. However, a key strength is working in the Google optimization and promotion with clients such as the Radhikasarees, itindiaclub, india leisure and tours, Canadian website hosting etc.

Google optimization service from Atechnocrat gives customers an opportunity to interact with products and services through personal experiences. They can see the benefits first hand and this enables them to make intelligent and informed decisions."Google promotion and optimization client campaign objectives will include landing page optimization, customer reviews and feedback and brand promotion.

Social media optimization campaign isn't well understood in either the community or search engines world. Most of the clients feel that they need a website which will help sales and marketing guru's and public service providers to see the value of more direct involvement with target groups.

Atechnocrat Free seo consultancy means that they are able to advise their clients on how to generate quality visitor traffic by being highly visible on search engine results pages. The internet is the one medium where the impact of your marketing effort is completely transparent. The Atechnocrat team is trained to implement and use Google analytics tool to help their clients make better marketing decisions.

Web Development India SEO Company India SEO Services India

All search engines have its own algorithm through which it checks the websites from all the option available in the website, and give ranking to the website on some specific criteria. The algorithm is static forever, it keeps on changing. It is impossible to almost all have SEO Services India expertise to recognize the way of search engines what algorithm search engines is following to rank the page. So, website owner have to spend hours to learn these search engine optimization and update there website for better search engine rankings. That is why there is a requirement of search engines optimizer who can keep all their eyes on the Google and your website to make the website to be appearing on the search engine optimization.

Important techniques for SEO

Site Submission

If feasible you should try to submit your website in as many directories you can and devote almost more time to submit in directories. A search engine is only that provide great medium to voyage to your long sitting visitors therefore give special concentration towards these engines. Make sure that your website is well indexed in all major search engines then you can only do more tasks to optimize your search engine optimization SEO India It's not essential that you will be listed in the first pages of search engines when search by the related keyword but if you focus some more factors that could more beneficial then later you can fetch a place in the first page the eye.

SEO Company India helps to know about the search engines and your visitors. If you actually love to accomplish the target then help you to make your websites more innovative and imperative. It does matter whether your potential customer visit the sites or any one who strongly search your websites, every website owner have desire to move ahead from the crowd of other websites and even search engines also in our website keyword web hosting delhi.

Top 10 SEO Consulting Practices to Consider Before Hiring an SEO Consulting Services Firm

SEO consulting practices differ from one SEO Consultant to another. Hiring an SEO Consultant who uses optimal SEO practices can make the difference between high search engine ranking and not being found in search engine results. If you are marketing a website or are responsible for reviewing SEO Consultants or SEM Experts for your company, you cannot afford to overlook this information. Read this article and you will find the top 10 SEO practices to consider before hiring an SEO Consulting Firm.


  1. Find an SEO Consultant with a proven track record of high ranking in search engines and make sure their clients are still ranking today. SEO Consulting practices of yesterday do not matter because the search engines' considerations for higher search engine ranking change with time.

  2. SEO, search engine optimization, is the practice of optimizing your site to be viewed as you intended by search engines and your online target audience. Hire an SEO Consulting firm which understands that your online market may differ from your offline market and that the demographics of that market may change as well. Find an SEO Consultant who understands your online market and the search engines will be more likely to find your site.

  3. Your SEO Consultant should include SEM, search engine marketing, practices in their SEO consulting formula. SEM is a form of internet marketing used to promote websites by increasing their visibility in search engine results. It differs from search engine optimization and the SEO Consulting firms that use SEM provide benefits to their clients by obtaining higher search engine rankings. Hire an SEO firm that does not use SEM and your competitors will rank higher.

  4. Find an SEO consulting services firm that uses social media marketing and web 2.0 content to provide higher search engine ranking for their clients' websites. If the SEO consulting firm does not include social media, do not hire them.

  5. If your SEO Consultant focuses on obtaining search engine rankings lower than the top 10, or past the first page listings in search engines, you are wasting your time. 89% of clicks on search engine results are made on the first page listings.

  6. Hire an SEO Consulting firm that acknowledges a difference between organic ranking and paid keyword advertising. Achieving search engine ranking through paid keyword advertising is like turning a traffic faucet on and off. Pay and the traffic is there. Stop paying and it goes away. A professional SEO consulting firm will use best SEO consulting practices to rank your site on the first organic rank, which is number 4 in search results, within the most competitive paid keyword advertising categories. If a search engine user clicks on your organic listing, that visit to your website is free.

  7. Find an SEO Consultant that has a history of ranking in the #1 position on Google. 42% of clicks that come from search engine results are made on the #1 position in Google search results. 67% of the online searches are done on Google. Rank in the number one position in Google and receive 42% of the traffic on that keyword. Rank organically and that traffic will not go away.

  8. Make sure your SEO Consultant is using ethical practices to promote your website. If your SEO Consultant is using poor SEO consulting practices, black hat tactics, your URL could be banned from search engine results.

  9. The best SEO Consultants focus on obtaining one way links back to your site to increase your website's value to the search engines. If your SEO Consultant does not include backlinks in your SEO/SEM plan, you will have a difficult time ranking in search engine results.

  10. SEO Consulting firms using research that can be substantiated by hard numbers and statistics are the only companies worth your time. If your SEO Consultant cannot back up research with solid stats of daily visitors, competitive keyword data, and keyword advertising competition, you will not benefit from high search engine ranking. This data is accessible to professional SEO Consultants and should always be available to you, the client.

SEO Services India

We are a professional SEO Company India with more than a decade of experience in the domain of internet marketing. We assist our clients in creating a strong web presence for their business. Our SEO Services India are designed with the focus to increase the online visibility and to drive potential customers to our client's website.

Our SEO India implements latest and advance SEO tactics and SEO tricks. We specialize in providing innovative technical expertise and low cost business solutions. Our SEO India understands that for a business to be successful it is very important to make an effective online presence. Our SEO Services India assists in driving traffic to a website so that the business gets popularity and visibility. Our team of SEO experts is better trained in handling the client's requirements efficiently. Our SEO India dedicates the right mix of sincere and hard work to get a website to achieve higher rank in search engines.

Our SEO Services India are designed with proper research on keyword analysis, competition analysis and website analysis. We provide a comprehensive range of SEO services India like website optimization, link building, pay per click advertising and social media marketing. Using proven and ethical SEO techniques, our SEO India positions a website on top of the search engine results pages on major search engines. We combine search engine technology, editorial expertise, keyword research knowledge, link popularity, site submission experience and internet marketing to achieve this complex task.

SEO Expert in Delhi NCR

Hiring SEO Expert is the best possible way of getting your website on the top of the search engines. As with Dedicated SEO Expert you will get the advantage of cost cutting. A focused and skilled SEO expert can get sure search engine rankings and profit oriented result. you can get many benefits when you hire a full time dedicated SEO experts as they can provide excellent SEO services at very low cost.

In Every field result is the most important factor, everyone wants the best result from you, and this is the main reason for attracting customers. You need to look at testimonials.

To get top ranking on Google or Yahoo it's just not all SEO, after getting top ranking in the Google or Yahoo, it's important to keep improving the top ranking. Being top on search engines is not only important but most important thing is how much time you take for being top ranker in search engines and how long you stay there. Most of sites loose their high rank within few days, for maintaining high page ranking in search engines you have to look constantly on that site. That is where hiring dedicated seo expert can prove very important decision for your website and your business.

To hire a dedicated and professional SEO expert is the best and smart options for any business for their related projects, and it also very much convenient option for offshore companies, they always searching for good and professional SEO expert for their multiple website projects and also website promotion of their business.

Advantages of hiring dedicated SEO experts


Professional and smart quality works for your business
Project compilation within a time
Low cost services
Complete work satisfaction
Different work strategies for all projects
Can work for you 24X7
Can assist you in discussion of marketing strategies.
Can solve your problems immediately.
Get quality results under direct control and monitoring of hired dedicated SEO.
Build quality links with relevant directories & link partners
Socially promote websites through blogging, social networking, community advertising, classifieds, forums and more.

Hired dedicated SEO experts can give the best SEO service for your project for bringing top on Google, Yahoo etc.
All these services you can get when hire a dedicated SEO expert.

How to choose SEO expert?

It is a difficult task to choose a SEO expert for your business. For that you have to remember one thing that the best SEO expert and his team would be the best on related content and keywords.

To hire a SEO expert you can save your most important time that you are spending to do website business for yourself, and it will also avoid many mistakes that cause you badly into your business, with the help of SEO expert you can do your work more efficiently.

When you hire any SEO expert for your business benefits, it increases more chances of benefit to your business that means you get more than you pay for your SEO expert.

SEO Marketing Service

Over the Internet, you will find thousands of service providers promoting the same genre of SEO marketing services. The big kids are definitely expensive and you know what? The small companies are hardly trustworthy. In many cases, you must have seen people spending a lot of money but not gaining the profits accordingly. In the other hand, many people spend hardly a dime for website SEO marketing, but they are making millions every single month.

Definitely you are keen to learn about the secrets of SEO marketing, right? Well, there are no living secrets there regarding SEO marketing now. Most of the strategies are over used; the new strategies are not trustworthy. Search Engines have become more complex with their algorithms. In this perspective, it has become very difficult to make success instantly. Like all other offshore businesses, online business platforms have also become too competitive. You will need to be patient and continuously work for achieving the target.

With so many offers, you might be confused about the right choice. Hence, you should study about a few things before you pick up one for your own site. Consider the reputation, experience and port folios of the SEO marketing service providers. We can guarantee, you can cut short the list almost instantly. Once you are done and handing a small list, start comparing in between them.

Atechnocrat.com has come up with the necessary web marketing services for the valuable customers. We have a team of great cyber warriors who have been working in the field more than a decade together. SEO marketing is considerably one of the vital needs for the busy online entrepreneurs. If you are trying to set up the visible online platform for your business, Atechnocrat.com is the right choice for you. Here is what we provide our customers
• A proven plan for the customers according to their needs
• Quality Services with complete campaign reports
• Most competitive price on web
• Some great SEO marketing talents
• A dedicated team of skilled workers

With atechnocrat.com, we are trying to rejuvenate our relationship with the existing customers in a new, customized platform. At the same time, we are waiting for the new clients too. We respect our customers thought and the ideas. Regarding SEO marketing strategies, we always concern our customers and let them know about the current progresses periodically. We are determined to make you satisfied, we are confident to lift your business up online with our effective SEO marketing services.

SEO Consulting Services

SEO Consulting Services in India happen through a very systematic approach. The consultations are laid out properly, and happen through a variety of communication channels. These include cable, telephone and email and others as well. The consultations include all the necessary features to make good out of an optimization campaign. SEO Consulting Services include consultations done on link building, content writing, strategic keyword inclusion, meta-tagging, social bookmarking, website designing and use of bona fide and white hat SEO etc.

The SEO Consulting Services in India are done after a lot of consultation and thought. The project is studied before being taken up, multiple SWOT Analysis done, all pros and cons studied intricately and finally, suggestions made to the website promoters which are first awaited for approval. Once all these stages are gone past by, the project is brought on board for effecting.

SEO Consulting Services are available for websites from all verticals. Whether the website is that of IT, Aviation, Healthcare, Wine and Spirits or from any other possible vertical, the consultation is always on. Service providers doing these services never flinch or stammer in meting out some good solid advice, which ensures good things for the end user. One of the reasons why Indian service providers are so proficient in providing these services is their immense experience is optimizing so many websites.

SEO Consulting Services are the finest with Indian service providers for another reason as well. The professionals working here work round the clock and always available for the clients. They keep their work transparent and help the client in monitoring the results coming in. So in case something they consult the client with does not work, they are always open towards changes. This compatibility with the client and absence of any sort of fidget works in their favor.

Best Organic Search Engine Optimization

Organic Search Engine Optimization also requires detailed keyword analysis to be done so your Organic Search Engine Optimization team can produce a list of appropriate keywords and phrases that can be used for your website. Keyword analysis should require real information about the function, products and services offered at your website, stay aligned with your goals for marketing your website, and try to get the best Organic Search Engine Optimization impact on the search engines and end users. Some Organic Search Engine Optimization specialists will give you a list of target keywords and phrases that have been ranked as to how popularly use each is by Internet searchers.

It has been found that to get the best search engine rankings, Organic Search Engine Optimization should rely on effective and efficient organization of the website, with content selected by your Organic Search Engine Optimization team so that keywords and phrases will not look ridiculous when used in the website content. Organic SEO starts with selecting the right Title and Meta tags, creation of on-page text with emphasis on content and layout, and then followed by insertion of internal links of the various web pages of your website. If these are followed by your Organic Search Engine Optimization team, keyword relevance and correct page formatting will increase.

Organic Search Engine Optimization also requires manual submissions of your website to directories and search engines. This helps assure you - the client - that Organic Search Engine Optimization will meet the special demands, regulations, and legal requirements of every search engine that is contacted by your Organic Search Engine Optimization team.

Your Organic Search Engine Optimization team must rely on ethical link building techniques, not only to safeguard the security of your search engine rankings but also to allow your website descriptions to be placed under the right directory categories. Ethical Organic Search Engine Optimization link building will also help your website use only the correct resource web sites.
Does Organic Search Engine Optimization end here? Actually, no, your Organic Search Engine Optimization team must constantly track search engine submissions so that they can tweak and amend your website if needed to provide the best results for you. Organic Search Engine Optimization also requires that the team document their monitoring activities so you yourself know what is happening all the time.

It would be helpful if your Organic SEO team can track the numbers of visitors your site generates, to make it more convenient for you. After all, you need to concentrate on running your organization and/or business so Organic Search Engine Optimization should be a separate endeavor that others should do for you. Otherwise, why outsource this function?
Organic Search Engine Optimization aims to help you bring in more visitors than you were getting before, so that your potential sales will be maximized in the process. But you need to avoid illicit practices and favor Organic Search Engine Optimization more because:

1) illicit marketing practices do not reflect well on you or the SEO team you hired.
2) Organic Search Engine Optimization does work when used the right way.
3) Organic Search Engine Optimization does not harm the search engine you will submit your website to, so you have a favorable image with search engines in general, and
4) Organic Search Engine Optimization is part of the use of best practices that have been accepted by most of the Internet world nowadays.

How then do you find an Organic Search Engine Optimization team that you can work with? One way is to look for SEO industry data about who are the best Organic SEO players currently operating online. Examine the background of the company, and pay close attention to who they cite as their satisfied clients. You might want to contact these clients yourself discreetly so you can inquire into their Organic Search Engine Optimization experience with that SEO player. Another way is to ask people you know who have used Organic Search Engine Optimization themselves. Sometimes, the best way to get proper service is through ordinary word-of-mouth advertising from people you trust.

Professional SEO Services

The process of optimizing your Internet presence is about good SEO services. A good SEO consultant's job is to ensure your company a high ranking on multiple search engines. Google, Yahoo!, and MSN are among the most used engines today. Other websites like Ask.com and Bling.com are also emerging as good search engines. Proper search engine marketing services (SEM services) are a part of SEO work.

SEM may be optimized for your site in a number of ways. However, the primary tool for this promotion is proper and relevant content. People read articles and information online and learn about products and services. They also read contradicting reviews and opinions to decide what the majority of the people have to say. This is because the Internet is a common platform for over 3 billion people, most of which is accessible to everyone. If your company needs global exposure, there is no better way than proper search engine marketing services put to effect.

Effective search engine marketing involves closely linking your website to a particular subject or niche context. Every time people search the net for services and products related to yours, the results indicate that your website is the best brand in the category. With more relevant articles and content in-linking to your brand, the more people are given exposure to your work. This is the basic and perhaps most vital aspect of SEM services. Other than content linking, proper HTML coding and third party reference redirection also play important SEM roles.

As a growing business, you must employ the best search engine marketing services company to strengthen your brand. Your website must have aggressive, yet subtle marketing. Pi Media Services is one such SEO services company giving clients the cutting edge advantage.

Professional SEO Services

Our SEO India offers SEO services at affordable costs. Our SEO services include
targeted link building, Reciprocal and one way link building, web based content
writing for online submissions, Tagging, Blogging and the like. Our SEO strategies are customized based upon the client's target market and the customer segment.

Our SEO Company India strongly believes in customer relationship and strives to
achieve customer satisfaction. Our SEO India adapts a professional approach to
provide our client's websites with a consistent web presence. We dedicate proper
time on research to come out with the most relevant set of keywords to drive traffic to our client's websites. We suggest potential keywords based on the analysis of our client's websites and their competitor websites.

Our team of SEO Experts understands the latest developments in the field of online marketing. Our team is adept at managing the associated technicalities of web marketing. Our SEO strategies are designed to drive relevant traffic to our client's websites. Our SEO India has successfully provided specialized search engine ranking services to more than 100 clients globally.

Our experience as an SEO India helps us to plan the activities to be performed on a website in order to make it search engine friendly. Our SEO implementation is strategic and well planned. We offer regular recommendations and reports on our SEO activities. Besides assisting in SEO services, we also offer SEO based content writing services to ensure that the content is focused upon the keywords and is engaging for the visitors of the websites. The potential keywords are utilized in appropriate density to create unique content that helps in SEO of the websites.

Search Engine Ranking Services - Top Search Engine Placement

The main objective of all search engine ranking services is to make search engines believe a site is important (whether or not it actually is) and there are more than one ways to do that. Immaterial of what kind search engine ranking services you take the main priority of the job of the SEO is to improve rankings. The SEOs use the "us versus them" strategy in their marketing; as a result they are hurting the whole industry. Some sites require certain techniques whereas other sites will rely on some other techniques. Some categories may be so competitive that they require that you operate outside the SEO guidelines set by the major search engines.Nevertheless, it is up to the SEO services consumer to determine what risks they are willing to take and what techniques should be implemented to advertise their sites.

Immaterial of what you heard from everybody else there is no short cut to SEO and a good quality SEO needs time, effort, and monetary investment. That's why personal education is the only way you can guarantee to find a quality SEO. Any SEO organization is actually bound to be biased toward promoting its creators and it's proved to be a fact. So the better option is to do it all by yourself if your site happens to be a small to medium sized site. To facilitate you getting a good search engine ranking service by yourself there are endless ways to learn SEO in details. After that it's all a matter of your efforts and time.

Some SEOs will be cheaper than others while some charge a hefty premium for their knowledge and experience. If you are in a field such as gambling or pharmacy, then the associated SEO fees are going to be much greater than they are for a person selling pillows or dog toys. If your business falls under large business category then it cannot be taken care of by yourself, you ultimately need the services of SEO experts.

Article Marketing with SEO Services Company -The Way To Boost Your Website Revenue

When it comes to running an online business, there are simply so many things to think about. Are you not currently using Google SEO Services? Would you like to boost your traffic instantly and increase search engine positions on a sustainable basis? If this is the case; then article marketing might be the perfect service for you.

A lot of webmasters tend to underestimate the power of article marketing, thinking that something so simple can not bring in the revenue that they require. Well if that is the case; how did YOU find this article? Our business is just like any other in a way that we need to market our service and as you can see; we practice what we preach as article marketing works for us!

The reality is that people have been using these SEO services for years because it provides two major advantages:

1 It Produces Instant Targeted Traffic!
2 It Produces Back Links

Let's start with targeted traffic. With more and more websites online nowadays, the bounce rate for many websites seems to increase daily. The reason for this is not just that the internet is flooded, but it is because consumers stumble across sites through the wrong keywords. By focusing on the right keyword with earch engine optimization services and a successful article marketing campaign, business owners will quickly be able to see its benefits.

Producing back links is a positive aspect of article marketing and something that needs to be done to ensure that the SEO services being provided are top notch. For each article that is submitted, a range of back links will be generated using the appropriate keyword anchor text, helping a website increase in rankings in all major search engines.

The benefits of SEO services and article marketing in particular are quite obvious, but a lot of people fail to jump in that the deep end; which is where they are missing out. Our business has been created from a range of basic Affordable SEO services, with article marketing being the core catalyst in the success so far; so maybe you should try it out as well?

SEO Expert Company in India!

An SEO expert company from India comes to satisfied all your professional SEO needs. With a multiple SEO tools and techniques an Indian SEO specialist can increase your online identity and make it better presentable in the online arena. Catering a range of SEO supports and services to offer you are sure to enjoy better online recognition with these SEO experts.

SEO is the most sophisticated Internet marketing tools that outstandingly add to the growth and development of your online business. SEO experts in India have the best professionals with them. They are competent in the field of search engine marketing and Internet marketing. Their services are focused on building a strong online reputation of their clients.

SEO experts in India are amid the primary option for many businesses across the globe. They are known to practice the best followed industry practices and techniques. In technical terminologies, this is called as white hat SEO. They follow effective white hat SEO practices and ensure longer and sustainable growth of your business online.

Indian SEO experts are a lot forward of others in the race. They have complete grip on the various techniques and tools applied to promote your web site in the online search engine results. Your web site will have an improved visibility and your web presence will grow remarkably.

Healthier SEO means enhanced ranking for your web site. Whether you have a personal web site or a large corporate portal, the work of an SEO expert in India will have positive impact on the overall growth and development of your business.

Expert SEO Link Building Services Company India

There are 3 main factors for good Search Engine ranking :

  1. Quality and Fresh Content
  2. Easy and Clear Site Structure
  3. Good Back-Links

If we want to get high search engine ranking then we need a sufficient amount of links. Links are simply a vote to your site. So it means the higher number of links provide much more votes to you sites. And in this your sites goes ahead to another sites and get better search engine ranking. And ultimately it gives a big boost to your business as well.

At best SEO services company, we provide quality SEO link building to your site. Our expert, affordable and professional link building services is committed to help you to increase your website's search engine ranking visibility, targeted traffic, and link popularity. We have come ahead to provide you the best SEO link building through link exchange services and our own unique methods to get you best possible service besides improving your link popularity.

We provide all types of SEO link building services :

  1. One way Link Building
  2. Reciprocal Link Building
  3. Three way Link building

Advantages of SEO Link Building Services

SEO Link building is the most significant factor that is used for figuring a web page's rank Even if your web site is not meeting a life or death situation, you should turn towards SEO link building because of the vast advantages that it offers to web masters.

Some of the main advantages of link building services are as follows:-

  1. Link building Increases Your Page Rank
  2. Link building leads to Traffic Generation
  1. Link building Creates Credibility and Trust
  2. Link Building Boost your business.

Points To Be Consider While Doing Link Exchang

  1. Relevancy of Links
  2. Page Rank of Sites
  3. Number of Links
  4. Containing Relevant Link
  1. Linked from home page
  2. Do Not Reciprocate with the banned website
  3. Do Not have linked with the spam website

Building Campaign working methodology

Here are two main types of links and many ways that optimizers use in order to generate links from other sites to the website being optimized. Any link building service goal is to have an optimal number of links pointing to their site. However the quality links always equate to higher ranking. The first one is reciprocal links.

These are links that point you're your website to another in return, the other website has a link that points directly to your website. The next is one-way links. One way links are links that point from another site to your site, with no reciprocal links. One way links are given more importance in the search engines algorithm than reciprocal links.

SEO Company India – SEO Services With a Difference

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Read more: Articlebase

How to Start a Content Strategy

When writing for the World Wide Web, content developers have to remember to use Internet data to write for their readers. Quite simply, writing for the Internet isn’t the same discipline as writing for print; when writing for print, for example, you don’t have search engines to consider…

A client came to us and asked us to look at their web content in terms of grammar, spelling, flow, SEO, etc. Like any project, we started with a discovery; if you don’t, you’re doing your clients/yourself a disservice.

The Discovery Sheet

The discovery helps you find out where your content is and what keywords you’re currently using. It helps you incorporate a strategy and campaign built around what you already have that’s working, and what you may need to change or add.

Even if you’re doing your own SEO and content, I strongly recommend filling out a discovery sheet. If nothing else, it helps you streamline your thoughts and better focus the creation of your content development and SEO strategies.

Write out what your issues are and what you’re trying to achieve with your strategy. Write down what social media sites you may be using, whether it’s YouTube, Twitter or other site. Mark your keywords and any place you already have content. Make sure you know which articles/blogs/pages are bringing the most traffic, and which traffic stays the longest (these are your interested visitors).

Before you even put pen to paper, you have to really know your audience. You have to know what they’re looking for, what their problems are and how your information can answer their needs. You need to answer questions before creating your content strategy, such as:

  • What are my goals?
  • What are my main keywords?
  • What would I consider a success metric?

It’s imperative to focus on marketing goals and metrics. Identify your key metrics, such as ranking, traffic, reputation and/or number of social mentions. Break these areas into your highest priorities. It’s important to bring all of your priorities into a comprehensive campaign, ultimately building a brand around the content.

Creating Your Strategy

A discovery can be used for any campaign, whether it’s for a content strategy, SEO campaign, marketing campaign, what have you. However, once the discovery is done, the actual campaign creation branches off to form the steps dependent on campaign type.

Step 1: Research

The first step in any campaign is research. Know your market; know your competitors. Learn what keywords your market is using to reach your competitors, and what keywords your competitors are using to reach your market.

Step 2: Define your goal sets

Why are you creating a content strategy? What is the purpose? A few reasons might be to:

  • Increase your authority
  • Increase your site visibility
  • Increase your traffic
  • Increase your ranking

Figure out what your main goal is, then create a set of complimentary goals. For example, if your goal is to increase authority, a secondary goal may be to post an article on four different highly visible industry sites. If you’re trying to increase your traffic, your goal might be to have an article pull in 100 visits.

Step 3: Choose your online avenues

“Online avenues” are a dime a dozen; your job isn’t to use them all, but to find the best ones for your purpose. Some online avenues might be:

  • Social media sites
  • Guest blogs
  • Your blog
  • Your website
  • Article sites
  • Industry sites
  • Industry blogs
  • eNewsletters
  • Industry eNewsletters
  • About.com industry site

Step 4: Lay out your campaign structure

The campaign structure answers questions like which keywords your content will focus on during the campaign. When you create your content strategy, you should set up how often you’ll be putting out content, where you’ll be putting it, a possible range of topics per online avenue and more.

What you’ll actually be doing is creating a web of information with your site at the center. You’re creating another website, if you will, but a site where each page is hosted by another site. The more focused your content strategy is, the stronger your final result will be.

Source : level343


10 Tips for Top Business Blogging

One of my suggestions in "10 Essential New Year Resolutions for Web Marketers" was to start blogging.

The potential benefits of a well-executed corporate blog are simply huge. In addition to boosting your organic search engine optimization (SEO) by filling your pages with keyword-rich link bait, it also builds your reputation as an industry authority.

If that isn't enough, it also boosts the reputations of your individual staff members, creates a friendly public-facing corporate persona, helps you build industry connections, and increases your likelihood of press mentions.

So, how can you make the most of this important tool?

Commit to Regular Posts

A blog that is rarely updated does more harm than good.

Visitors who can see the blog hasn't been updated in three months will leave with an unfavorable impression of your entire company.

Not only that, there's no SEO benefit to infrequent updates. Give Google the regular content heartbeat it needs if it is to value your website.

Use Best Practice Online Copywriting

Readers online behave differently to offline. They don't value the content as much as they would in a newspaper or magazine, perhaps because it's free.

This makes them more likely to skim read your copy and much less likely to reach the end of any one article, particularly if you've included links.

So bear that in mind as you write. Use short sentences with the minimal grammar required (commas, hyphens, and so on can be distracting).

Try to use fresh paragraph for each sentence, so the words aren't all clumped together.

Place any calls to action high up in the copy and not at the end where they're likely to be missed.

Contribute Some Guest Posts

One of the best ways to build a following for your blog is to contribute to other industry blogs.

Guest posts will earn you inbound links to your own website (which the search engines appreciate), but it's also a great way to get attention for your own blog.

Get chatting to the editors of leading online portals for your industry and see if you can negotiate a placement.

Be Sociable Beyond Posting

A blog is meant to be the beginning of a conversation. Don't simply post and consider your job done, take the time to read and respond to comments.

It's also important to socialize online in order to promote your blog. Use Twitter, Facebook, forums, and any other social platforms that are relevant to your sector.

By making friends and engaging with people elsewhere online, you'll drive more people to your blog and encourage valuable inbound links.

Don't be Scared of Outbound Links

People get frightened of linking out from their blogs and for good reason. Search engine robots follow links and so outbound links can whisk them away from your site.

However, the web is a social place. By linking to other websites when it's relevant and giving that valued link juice when it's appropriate, you make it more likely that other blogs and commentators will link to you.

If we all behave selfishly then we all lose out.

Encourage Repeat Visits

Make it easy for your reader to come back to your blog. Let them subscribe to your blog, offer to e-mail them when a reply is made to their comments, encourage them to sign up for newsletters.

Do everything you can to make the casual guest a repeat visitor. This ensures that when they come to buy the product or service you offer, your organization is at the very front of their minds.

Make Your Blog Easily Found

Hopefully you now realize that your blog does much more than simply feeding the search engines.

Promote it throughout your site, on your home page, and at the end of the buying process. If you send out any e-marketing, then include links to relevant posts on your blog.

Without a little helpful promotion, you won't build a readership very quickly and that can be disillusioning.

Create Cracking Headlines

When people share your content, they will often simply tweet the headline and a link, so make sure that headline is a real hook.

It has to be short enough to fit into a tweet, grabby enough to get people's attention, and explanatory enough that readers know it's worth their while to read.

That's no mean feat, so take the time to craft your headlines and don't just bash them out.

Lists Work Well

Online readers like valuable content in easily digestible format, which is why lists are so incredibly popular online.

Ten top tips for this, 25 best of that, 15 ways to do the other -- all these kinds of headlines promise informative articles that can be rapidly scanned.

Give your reader what they want and they are more likely to read all of it and share it with their peers.

Offer Readers Value

This is almost too obvious to write, except that a large amount of corporate blogs fail to grasp this essential fact.

Your articles need to be valuable, useful, and informative. Too many blogs are written by experts who are simply terrified of offering any real advice in case they accidentally make themselves redundant.

Don't be frightened of being useful. You're still the expert; you're just showcasing your knowledge and educating your future customers.

Even those readers who don't end up buying from you could still share your content or link to your articles. When the rewards are so great, it's OK to offer information for free.

More Posts

source : searchenginewatch

How To Do Local SEO For Your Website in Five Minutes (or So)

This post appeared yesterday on Merchant Circle as part of their “Guest Blogger” series but Tad Chef insisted I put it up on my site so I could get a link from him and who am I to argue with that? So without further ado…

SEO, the art and science of ranking well in search engines, is one of those things that is easy to learn but hard to master, so let’s focus on the easy part. You’ve got a website and it’s not ranking in Google so well for whatever search term you are coveting. So what do you do?

Here are some (hopefully) simple things you can do, or even better tell someone else to do, to get your SEO strategy in gear:

1. Figure Out Your Target Audience
Until you know who you are targeting there is not much point in doing SEO. What words are your potential customers searching with when you want to be found? What are different modes are they in when they are searching? Are they ready to buy? Are they just doing research? Are they big spenders or are they cheapskates?

In general pick terms that match up with your service, that you think will convert well (conversion is a another five minute discussion altogether btw) and that have good search volume. To get an idea of search volume use Google’s Adwords Keyword Tool which can be found here:
https://adwords.google.com/select/KeywordToolExternal

Once you come up with your target keyword list…

2. Update Your Page Titles
The page title or “title tag” is perhaps the most important element of SEO. These are the words that appear at the top of your web browser when you are on a page. They are also the words that show up in the blue links in Google.

Put the search terms you are targeting in your page titles. In general keep the titles as brief as possible while at the same time making them appealing to searchers. No easy trick. Put the most important keywords at the beginning of the title. Don’t worry about getting this perfect the first time as these are very easy to change and Google usually reacts to these changes quickly. And if your website developer tells you these are really hard or expensive to change, get a new website developer.

3. Make Each Page Title Unique
It is also important that all of the pages on your site have unique page titles. A quick way to see if you have more than one page with the same title is to do the following search in Google:

site:yoursite.com intitle”the words in the title”

The results of this search will show all of the pages in Google that have these words in the title. Once you identify these problem pages you can update the titles to make them unique.

And make sure you add your city name to the titles as a lot of people search for your service in your city.

It also couldn’t hurt if you added some text to the actual page that uses the keywords you are targeting as well, in both the body of the text and the
h1 tag, which is typically the headline of the page. If you don’t have a page that targets the keywords you are using, add a new page that does.

You also should check the meta descriptions tags of each page to make sure those are unique as well.

4. Add a Few Internal Links

The number of links a page gets from its own site and which pages link to it matters. The home page is the most important on the site and so the pages that are linked to from the home page are also important. Figure out which pages you want to rank the most (and don’t say all of them) and add links from other pages to these pages. Make sure you use relevant keywords in the text of those links. For example if you want to rank the page for “pizza” use the word “pizza” in the text of the links that go to that page. Try not to use the exact same phrases in each link to make it look more “natural”. For example in some of the links use “best pizza” or “man that’s a helluva a pizza”.

5. Add Your Address to Every Page
Ideally every page should have your address and phone number. This is helpful for users but it also reinforces your location to the search engines. If your business has multiple locations then you may want to create a separate page for each location or at least a single page that lists all locations. Make sure you link to these pages from as many pages as possible on the site. It would probably be a good idea to list as many location names as possible on the home page too.

6. Claim Your Profile on Merchant Circle, Google Local Business Center, Yahoo Local, etc.
There are a huge number of yellow pages-like sites that allow you to update your business information for free. These sites get a lot of traffic and tend to rank well. At the least you should go to each one, claim your profile and make sure they are linking to your site. You may be surprised at how much business you can get from these free listings. Here’s of sites that offer a free yellow pages listing:

7. Make a Video
And I am not talking about a multimillion dollar production. Ask your kid to point the camera at you and start talking. Explain your service and try to be charming. Mention your website a lot. Then upload it to YouTube and every other free video site and title the video with your top keywords (e.g. “Best Pizza in Pleasanton”). Make sure your website is linked to from your profile. Then link to these video pages from your site with the keywords in the link text. You will be amazed at how easy it is for these pages to rank for your search terms.

If you want to do something more professional, there are a number of services that can help you including www.spotzer.com, www.mixpo.com, www.spotmixer.com , and www.turnhere.com .

8. Add a Blog To Your Site
A blog is just a simple way to add pages to your website. A good, or even bad, web developer should be able to set up a simple blog for you in a few minutes. If you don’t want it super customized it shouldn’t cost that much. Once it’s up start writing. I am not talking novels or even journalism. I am talking keywords. If you want to rank for “Pizza in Pleasanton” write a blog post called “Pizza in Pleasanton: What’s Cooking Tonight At Joe’s Pizza”. Go to http://blogsearch.google.com/ping and add your blog’s URL to Google’s blogsearch engine. Now everytime you write something on the blog it will instantly be added to Google, and each of those posts has a chance of ranking for the term you are targeting.

9. Make Sure You Don’t Have Any Technical Issues
There are a number of technical issues that could be preventing your site from ranking. An easy way to identify them is to sign up your site to Google Webmaster Tools at www.google.com/webmasters/start. By copying a short line of code to your site you can get an idea of some of the common problems that Google is having with it. Google provides you with some detail about the problem. There is not much you yourself can likely do about these problems, but you can at least show them to your website developer or a SEO guy and ask him/her to figure it out.

10. Get Links
Now none of this stuff will work very well if you don’t have any links to your site. The big search engines look at links from other sites as a sign of quality and trust. So you should spend the remainder of your five minutes thinking about what other sites you think you can get links from. Here are some of the obvious ones:
- Chambers of commerce/local business groups
- Local business directories/Local newspaper site
- Friends who have sites (including your kid’s blog)
- Partners/Vendors

There are hundreds of other ways to get links like writing articles for other sites, sending out press releases, adding your business info to social media sites, making a fool of yourself in public, etc.

It’s important to understand that SEO is not a one-time thing just like running a TV ad campaign is not a one-time thing. It’s a marketing tactic like any other. And as more people use the Web to find local services, SEO could become one of the more important components of your marketing plan. So get familiar with it today so you can master it tomorrow.

Ok, so maybe that took more than five minutes, but half the battle of marketing is just getting your attention right?

If you have any more questions about SEO or Pleasanton, but not about proctologists, please drop me a line at localseo @ localseoguide.com.

More at : localseoguide

Link Building

Link building is an essential and a widely used activity in search engine optimization (SEO). It involves the generation of links, whether through, but not limited to, blog and forum posting and directory submission. SEO services are usually sought by website owners to increase the popularity of their websites on the Internet. The establishment of several inbound links leading to your main website helps your pages rank higher in search engines, depending on the keywords you are optimizing for. One-way links are much more help in boosting your page rank than reciprocal or multi-way links.

A website's targeted traffic is a main consideration before starting link-building activities. It determines where you want to place the links leading to your website to ensure that you will fetch users that are highly interested in your products or services. The more relevant traffic you drive in, the more chances of your profit increasing.

The most effective method of link building is by establishing one-way links directing to your website, as SEO experts say. It is an inbound link pointing only to one direction and it is given the highest recognition by search engine bots in defining the relevance of your pages. One-way links could be built by sending articles related to your site to article directories and content sites, many of which could be found online. Such sites usually have a resource box, where you can type in the link pointing to the resource website.

Another method of link building is through multi-way linking, which entails the creation of several non-reciprocal links among at least three partner websites. The links only go one-way. Other ways of building links include posting videos, images, RSS feeds on your partner sites.

A website owner could embark on a link campaign with the help of professional SEO services. Such companies offer to do your link building campaign for you at specific rates. Professional link-building services usually offer to increase the relevance of your web pages through planting relevant and permanent inbound links pointing to your website.

For more details visit at SEO NEWS

Open Source Development Way to Develop Highly Reliable Ecommerce Websites

Search Engine Optimization, professional SEO services, SEO Services Company

Open source is one of the highly reliable development methods invented for online websites. Open source development guarantees more flexibility and better quality at low price rates. In terms of information technology, open source is the method of design, distribution and development that offers practical accessibility to a code generated by others. Since open source software is available for free redistribution, any one can use the same for development purpose. It is necessary to have a source code for open source solution. In simple words, open source is the means of design and development of websites and is being compulsory distributed to others to reuse the same for their purpose.

Open source development offers great content management solution which includes Joomla development, Drupal development, PHP fusion development and Mambo customization. Since the license of open source software is free, anyone can use the same for their purpose. People can use open source software to develop highly reliable Ecommerce websites. Ecommerce shopping cart solution offered by open source software includes open cart customization, Zen cart customization...........read more at articlesbase

Zen Cart Development, Customization and Integration Services

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Zen Cart truly is the art of ecommerce. It is free, user-friendly, open source shopping cart software. Zen Cart is PHP based, using a MySQL database and HTML components.

Some shopping cart solutions seem to be complicated programming exercises instead of responding to users' needs, Zen Cart puts the merchants and shoppers requirements first.

Similarly, other shopping cart software programs are nearly impossible to install and use without an IT degree, Zen Cart can be installed and set-up by anyone with the most basic web site building and computer skills.


Zen cart

There is hundreds of shopping cart programs available, but none come close to offering the level of options, features and support available with Zen Cart. Even the commercial programs have a hard time competing.

Web Directories...are They Relevant to SEO?

With Zeal recently closing (I think Looksmart are dumb to have closed it) some people have recently been questioning the value of directories.

$hoemoney recently had a mini interview of a few SEOs asking if they are still relevant. The general consensus was that if the directory sends traffic then it is a good link to buy.

I think that is a good rule of thumb, but I am also a bit more aggressive. I still buy a few links that I figure won't drive much traffic, largely because I think they still work well in Yahoo! and MSN. Having said that, I think there are certain quality signals or anti-quality signals that it helps to look at.

  • Is it ranking in the SERPs? - If a site ranks well in the search engines it stands a good chance to be trusted by them. Plus even if those links do not count to help boost your ranking they still can drive direct traffic. I frequently see directories like Business.com and JoeAnt ranking in the search results.
  • Do they sell direct links? - Direct links are more likely to be taken as editorial votes of quality. Some redirected links may still count, but many of them will not.
  • How frequently is their site crawled? - You need to check and see if the category pages are being cached in Google, and how frequently they are cached. If their pages are not getting cached or have not been cached for 6 months then the odds are pretty low of that link carrying much weight.
  • What is the quality ratio? - Does it list anyone who pays? Or do they hold sites to some quality standards? Do they categorize sites properly? Or do they sell links to anyone in any category, even if it is the wrong one? Does each page have unique content? Are most pages empty - adding nothing but clutter to search indexes? If they do not help engines categorize the web (ie: no editorial value) then eventually the engines are not going to trust their votes.
  • What is the ad ratio? - Are all the listings paid? Or will they list some useful sites without payment? Does the site look like it aims to serve end users? Or does it look like it exists just to get AdSense ads or affiliate ads indexed?
  • Do they sell outbound sitewide links? - Prettymuch the equivalent of selling out - when a directory puts sitewide outbound links on their site (especially if those links are to junky sites) the odds are pretty good that the links are not going to count much.
  • Is it decrepit? - Directories which have 50% of their links broken or pointing at URLs that have been purchased by spammers or domainers are not going to pack as much punch as sites which have few broken links. I recently bought a 25 page directory that has not been updated in a couple years, and it had about 400 broken links in it. Not good!
  • Does it have unique content? - Is it a DMOZ clone? Are its listings manually compiled and unique from what is offered at other directories?
  • Is it relevant to my site? - Many small niche directories can drive decent value due to offering decent co-citation data and having exceptionally relevant traffic streams.

Bob Mutch recently rated 40 top directories based on their age, how many edu and gov links they have and whether or not they are listed in DMOZ and Yahoo!. I would contest that WhatUSeek isn't a real directory, ISEDB is a directory of search engines and directories, and that Vlib.org should be counted as a directory, but other than those minor points this is a pretty cool study.

No URL EDU GOV Age
1 www.dmoz.org 128,000 761 1999
2 dir.yahoo.com 111,000 2,060 1995
3 www.lii.org 10,400 110 1998
4 www.business.com 2,420 73 1998
5 sbd.bcentral.com 955 23 1999
6 www.whatuseek.com 273 2 1996
7 www.cannylink.com 204 1 1997
8 www.123world.com 123 2 1999
9 www.americasbest.com 99 13 1998
10 www.joeant.com 106 1 2000
11 www.chiff.com 105 1 1998
12 www.mavicanet.com 64 1 1999
13 www.botw.org 50 1 1996
14 www.elib.org 43 0 2003
15 www.isedb.com 33 0 2002
16 www.rlrouse.com 27 0 2002
17 www.gimpsy.com 23 0 2001
18 www.goguides.org 22 0 2001
19 www.uncoverthenet.com 18 2 2004
20 www.qango.com 19 1 1998

I think the inbound link profile is a good starting point for rating (when you add it to the other criteria I mentioned above), but what I think is even more interesting is how quickly they fall off in the quantity of quality links. After DMOZ solved the general directory problem and Google solved the search problem no general directories were able to get many citations. That sorta shows the importance of market timing.

While there are many quality links that are not from a .gov or .edu TLDs, I think those are a good proxy for overall link quality. Notice how quickly the .edu count falls off. That is why the top directories may be worth $300 for a listing...they are trusted quality links.

The quick fall off in legitimate citations is why some types of link spam are easier to detect than many people think. When they manually build links many of the links they accumulate are outlier low power links, often ones sharing similar link profiles with each other.

What General Directories Provide Great Value?

I liked the ones I left linked above. There are a few others that are decent as well, but the broader I make the list the more likely I am to eventually promote sites that are doing lots of spammy things, like whoring out their sites to AdSense or sitewide casino links.

I see a couple of the unlinked directories listed above ranking in the SERPs for a broad range of queries, but some of them may not exercise much editorial control, and will eventually lose some of their authority.

For the sake of MSN and Yahoo! I still do submit to a number more directories than just what is listed above. The number depends on the field, but if the business is going to be a web savvy business that can afford to create strong brands and/or useful content then they will also have many links from outside the directory sphere.

Topically Relevant Directories:

It is hard for me to list quality topical directory examples because:

  • if you do not know a topic then it is hard to judge quality
  • directories change over time.

For example, I used to always use a certain directory as an example of a quality directory, but now that there are off topic airline ads on the home page and too much AdSense ads I don't put as much stock in it.

Think Local:

Some local directories are way under priced and of high quality. Quality local directories tend to drive significant hyper targeted traffic.

A few other things to consider when registering with directories:

  • I use Roboform to submit my sites, but mix up my link anchor text and descriptions (especially since some search engines have certainly looked at word relations outside of on-the-page content and anchor text).
  • If your market is competitive and your site is new you will also need to get other types of links if you want to rank in Google
  • mix your anchor text
  • if brand name is keyword rich make sure you also try to get a few variations in your listing titles outside of your brand name such that if you push the brand hard and cause significant natural linkage it won't cause your link profile to look wonky due to too much similar link text.
  • If your brand is not generic it may only take a couple links for you to rank at or near the top of the search results for it.
  • A Yahoo! listing or DMOZ listing may be worth 20 or more links from lower quality directories.
  • Each good link you get allows you to get many junky links without it really hurting you (say ~50 or so - depending on industry)

How Different Search Engines Count Directory Links:

Yahoo! and MSN still tend to count directory links (including low quality directory links) far more than Google does.

For a new one page flash site I got about 50 directory links in a couple days a while ago. It competes for a basket of low traffic $3 per click terms that can cost about $600 a month ranking at about #2 on the PPC ads.

In Google 2 weeks after I started link building the site ranked in the top 10 across a wide array of terms from this basket of keywords. After about 2 months without additional link building the site's rankings in Google dropped off. After that they have started to slowly improve.

Yahoo! took a bit longer than Google to react, but once it did and I went to #1 I stayed there almost every day for the last 5 months.

MSN reacted about as quickly as Google, perhaps even a few days quicker. Outside of a few fluctuations it has ranked fairly consistantly at #1.

The client ranks #1 for their brand name and related terms in all major engines. They probably would rank a bit better in Google if I got those links over time and showed consistant growth, but considering how cheap I sold those services for I am still certain they have an exceptionally strong ROI, and I am certain their ranking will rise over time if we put more effort and resources into SEO.

Why do People think Directories are Becoming Irrelevant?

  • As a business model directories do not work well unless you are hyper focused or have significant authority to leverage. (Unless you are selling PageRank to naive webmasters who have yet to learn much about SEO or get burned by shady directories.)
  • As more people write and compile information the quality of information needs to be better to be link worthy.
  • Most directories (especially most paid directories) do not add much context as to why a particular site is important, useful or worthwhile.
  • People do not give out links as freely as they once did. It is hard for a directory site to be viewed as link worthy as they were in the past, thus they do not get as much authority to pass on.
  • Active channels, such as topical weblogs, tend to drive far more traffic than most fairly static directory sites.
  • Google's algorithms are improving. They are getting better at scrubbing link quality and filtering out duplicate or near duplicate content.
  • Most general directories are useless spam.
  • Couple improving search algorithms with social bookmarking sites and they make the job of professional catalogs and archivists less relevant, except perhaps for ultra niche categories that are not well cited.

Why is the Business Case for Directories Falling Apart?

  • Many of the reasons listed above (market hypersaturation, lessening authority, other content types - like blogs and wikis - are fighting for the same audience, improving search quality, bottoms up social systems).
  • Directories create inefficiently priced marketplaces.
  • Most directories drive so little traffic and value that it is hard for them to make their marketplaces more efficient.

There is Still Some Value in Directory Links:

In conclusion, I still like a number of directories, but sometimes it helps to drill down to look at relevancy more than just buying any old link. I also think that even if some of the mid to low quality directories do not offer lots of value in Google they still help with the other engines. Another added bonus of building links from directories and other sources is that they can inflate your link count to help discourage competition and/or pollute your link profile to make it hard for competitors to see what all links are helping your rank where you do.

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